The changing relationship between journalists and their audience

Interesting column by Eric Deggans, media critic for the St. Petersburg Times and author of the blog Media In The Mirror.

Here's a quote:

Hartman's project has exposed, in an offhand way, the twin forces challenging every news outlet in America: an increasingly savvy news audience and digital technology which allows them more control over their news sources than ever.

So let's ask a heretical question. Why not allow people to choose more than fun, frothy features?

Why not indeed?