Wednesday, May 02, 2007

Newspaper Association of America: Online Newspaper Audience Sets Records in First Quarter

From the Newspaper Association of America:

"More than 59 million people (37.6 percent of all active Internet users) visited newspaper Web sites on average during the first quarter of 2007, a record number that represents a 5.3 percent increase over the same period a year ago, according to custom analysis provided by Nielsen//NetRatings for the Newspaper Association of America. In addition, newspaper Web site visitors generated nearly three billion page views per month throughout the quarter, compared to just under 2.7 billion during the same period last year. The first quarter figures are the highest for any quarter since NAA began tracking these numbers in 2004."